By
tharwaton
Why Did Dwayne Johnson’s Red One Arrive on Streaming So Quickly?
Red One, a Christmas action movie starring Dwayne Johnson and Chris Evans, debuted on Prime Video just a few weeks after its release in theaters. This fast transition from theaters to streaming raised questions. Why did this happen?
Here’s a breakdown of why Red One came to streaming so soon.https://www.amazon.com/Red-One-Jake-Kasdan/dp/B0DMNW2VHN/ref=sr_1_1?linkCode=ogi&tag=countryliving_auto-append-20&ascsubtag=%5Bartid%7C10050.a.63162426%5Bsrc%7Ctrends.google.com%5Bch%7C%5Blt%7C%5Bpid%7Cd089ee62-1a8f-4a17-acd3-9b47d878f00a%5Baxid%7Cf8981ea2-b56d-4ad0-9fd3-d2fd0beb0fb8
Red One Movie Overview
- Plot: The movie follows Santa Claus (played by J.K. Simmons), who is kidnapped. The Head of Security at the North Pole (played by Dwayne Johnson) teams up with the world’s most notorious bounty hunter (Chris Evans) to save Christmas.
- Cast: In addition to Johnson and Evans, the movie stars Lucy Liu, Kiernan Shipka, Bonnie Hunt, and Kristofer Hivju.
Theaters vs. Streaming: Why the Quick Switch?
1. Red One Was Always Meant for Streaming
- Red One was originally planned as a straight-to-streaming release on Prime Video.
- However, after successful test screenings, Amazon MGM Studios released it in theaters instead, hoping to reach a wider audience.
2. Theatrical Release Helped Cover Costs
- Red One earned $34 million in its opening weekend at the box office, with a total of $165.8 million worldwide.
- The film had a production budget of $200 million, so the theatrical release helped recover some of these costs.
3. Quick Streaming Release Makes Sense for Amazon
- Amazon MGM Studios typically streams its films on Prime Video a few months after their theatrical release. But, by releasing it just a few weeks after the theater debut, Amazon can capitalize on the holiday season when viewers are eager to watch Christmas movies at home.
- It’s a smart move, especially since all Amazon MGM movies eventually land on Prime Video anyway.
Audience Reaction
- Critics were mixed on the film, but the audience response has been much more positive.
- As of December 12, Red One holds a 90% audience score on Rotten Tomatoes, based on over 2,500 user reviews.
- Timing is key. Releasing Red One on Prime Video during the holiday season makes perfect sense, even if the movie only had a short run in theaters.
- By acting quickly, Amazon MGM Studios can attract viewers at home and take advantage of the festive period.
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